When the Owner of Mide International initially approached me, they were looking for assistance with building a website. Before discussing their need for a website, I asked the question that each aspiring business owner should consider before building their brand; have you established a logo and brand guidelines for your company?
​If you haven't already established a "personality" for your company ––how your company will dress, how your company will speak, how your company serves others ––you will want to do so before building an online/offline presence.